Chrysler announced a series of reorganizations today, including the appointment of two new brand chiefs, according to Bloomberg. Company CEO Sergio Marchionne named Olivier Francois to run the Chrysler brand and will soon appoint two executives to head Dodge as well. Dodge was also split into two, with operations divided between car and truck lines. Marchionne, who became chief executive in June when Fiat and Chrysler created an alliance, has made a number of management and personnel shifts at the automaker in recent months.
Chrysler Makes Changes to Structure
Chrysler’s CEO has continued his reorganization of the company’s brands and leadership.
October 5, 2009