Saturday May 18, 2013

WPP acquires assets of AKQA Holdings for undisclosed sum

Advertising Group WPP will acquire digital agency AKQA Holdings’ assets.

According to Fox Business, advertising group WPP PLC “has agreed to acquire the assets of AKQA Holdings Inc., a digital agency.” Terms of the deal were not disclosed. Fox notes that AKQA will continue to operate as an independent and stand-alone brand within WPP led by founder and CEO Ajaz Ahmed and Chairman Tom Bedecarre.

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